Marc Modica

Marc W. Modica

Senior Lecturer in Business Administration


FOB 154

Academic Area

Areas of Expertise

Bargaining and Negotiating, Management Communication

Education: B.S., M.A., University of Washington

A member of the Darden community since 1998, Modica brings broad international experience to his negotiation, communications, and conflict management teaching and consulting. He’s particularly interested in international business, economics and politics and offers courses through Darden’s Center for Global Initiatives and Global Executive MBA programs. He’s taught and consulted for a variety of clients in locations including Dubai, Mexico, Norway, Sweden, Brazil, China, India, Singapore, Sri Lanka and Japan. Modica also designs and delivers programs in Darden Executive Education programs and within the University Of Virginia’s School of Medicine and Curry School of Education.

Before coming to the University of Virginia, Modica taught for 10 years at the International University of Japan, where he also served as associate dean of the degree program in international management, director of international exchange programs and co-director of the school’s intensive international executive program.  He has also taught at the University of Washington and University of Hawaii.  

Married to Shizuka Modica, he is an avid musician and a practicing grandparent of two girls, ages 5 and 7.

Case Studies

Advancing knowledge through research that shapes business, Darden professors are recognized thought leaders in their fields. They are not only master case method teachers, they also author many of the cases used in Darden classrooms and around the world.

Marc W. Modica's cases are available in the Darden Business Publishing website.