Effectuation
Effectuation - Events
Events
Learn about upcoming events with Professor Saras Sarasvathy.
Featured Event
![Reimagining Entrepreneurship Education Workshop](/sites/default/files/inline-images/Reimagining%20entrepreneurship%20Education%20%282%29_0.png)
Reimagining Entrepreneurship Education
11 October 2024, Charlottesville, VA
The Batten Institute for Entrepreneurship, Innovation and Technology is thrilled to host an intimate gathering of entrepreneurship educators at UVA Darden School of Business. Join us for a unique opportunity to explore innovative approaches to teaching entrepreneurship to improve student outcomes.
This is an invite-only event. To learn more contact Gosia Glinska, at glinskam@darden.virginia.edu.
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Agenda
AGENDA
10:30 a.m. — 11 a.m. Light Breakfast, Outside Classroom 150
11 a.m. — 1 p.m. Exploring Control as Strategy for Dealing with Uncertainty, Classroom 150
Participants introduce themselves and share their approaches to teaching entrepreneurship. Professor Sarasvathy gives an overview of effectuation, a logic of entrepreneurial expertise that eschews prediction in favor of non-predictive control. She demonstrates how both novice and experienced entrepreneurs can use effectuation in the highly unpredictable start-up phase of a venture to reduce failure costs for the entrepreneur.
1 p.m.— 2:30 p.m. Lunch, Private Room at the Abbott Center
2:30 p.m.— 3:30 p.m. Breakout Sessions with Facilitated Discussions, Learning Team Rooms 151-154
Participants explore how effectuation could be useful in their learning environments and where it fits with Lean Startup and other methodologies.
3:30 p.m.— 5:00 p.m. Debrief and Future Engagement Opportunities, Classroom 150
Participants share their learnings from small-group discussions and explore opportunities for future engagement.
5:30 p.m.—8 p.m. Reception & Dinner, Washington Room at the Forum Hotel
A map of UVA Darden grounds where the event will be held and driving directions can be found here.
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New to Effectuation?
New to effectuation? Check out the 29 April episode of the Hidden Brain podcast, “Innovation 2.0: How Big Ideas Are Born, in which Professor Sarasvathy discusses the logic of entrepreneurial expertise that eschews prediction in favor of non-predictive control with Hidden Brain’s host Shankar Vedantam.
AGENDA
10:30 a.m. — 11 a.m. Light Breakfast, Outside Classroom 150
11 a.m. — 1 p.m. Exploring Control as Strategy for Dealing with Uncertainty, Classroom 150
Participants introduce themselves and share their approaches to teaching entrepreneurship. Professor Sarasvathy gives an overview of effectuation, a logic of entrepreneurial expertise that eschews prediction in favor of non-predictive control. She demonstrates how both novice and experienced entrepreneurs can use effectuation in the highly unpredictable start-up phase of a venture to reduce failure costs for the entrepreneur.
1 p.m.— 2:30 p.m. Lunch, Private Room at the Abbott Center
2:30 p.m.— 3:30 p.m. Breakout Sessions with Facilitated Discussions, Learning Team Rooms 151-154
Participants explore how effectuation could be useful in their learning environments and where it fits with Lean Startup and other methodologies.
3:30 p.m.— 5:00 p.m. Debrief and Future Engagement Opportunities, Classroom 150
Participants share their learnings from small-group discussions and explore opportunities for future engagement.
5:30 p.m.—8 p.m. Reception & Dinner, Washington Room at the Forum Hotel
A map of UVA Darden grounds where the event will be held and driving directions can be found here.
New to effectuation? Check out the 29 April episode of the Hidden Brain podcast, “Innovation 2.0: How Big Ideas Are Born, in which Professor Sarasvathy discusses the logic of entrepreneurial expertise that eschews prediction in favor of non-predictive control with Hidden Brain’s host Shankar Vedantam.
![Apple Podcast](/sites/default/files/inline-images/Podcast.png)
Registered Participants
![Aronson](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Aronson-2.jpg?itok=xHKn1CGx)
Olivia Aronson
Associate Professor of Management, Robins School of Business, University of Richmond
![Bolger](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Bolger.jpg?itok=3QRXSFWL)
Wendy Bolger
Founding Director, Simon Center for Innovation & Entrepreneurship, Loyola University Maryland
![Bruckner](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Bruckner.png?itok=bgIxMULP)
Caroline Bruckner
Senior Professorial Lecturer, Department of Accounting, American University
![Coombs](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Coombs.jpg?itok=MKpP-jGb)
Joseph Coombs
Department Chair and Associate Professor, Management and Entrepreneurship, VCU Businesss
![Birton Cowden](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-07/Cowden.jpg?itok=SdMGZi2v)
Birton Cowden
Research Director, Robin and Doug Shore Entrepreneurship Center, Assistant Professor, Leven School of Management, Entrepreneurship and Hospitality, Kennesaw State University
![Dolence](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Dolence.jpg?itok=rliHw3Kc)
Jacob Dolence
Director, Educational Innovation and Entrepreneurial Ecosystems and Honors Scholar, Longwood University
![William Donaldson](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-07/Donaldson.png?itok=kDoE_k_w)
William Donaldson
Associate Professor in Management, Director, Biotechnology and Management Program, Christopher Newport University
![Garnett](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Garnett.png?itok=bD5U_Lq4)
Keri Garnett
President, Junior Achievement of Southwest Virginia
![Gilad](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Gilad.png?itok=0-ZpPJJn)
Shye Gilad
Professor of The Practice, Georgetown University's McDonough School of Business
![Susan Harmeling](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/sh.jpg?itok=ZAjhb8pB)
Susan Harmeling
Professor of Inclusive Global Leadership and Entrepreneurship at Thunderbird School of Global Management
![Kopman](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Kopman.jpg?itok=oUYC7RiM)
Daniel Kopman
Professorial Lecturer, Kogod School of Business, American University
![Jay Markiewicz](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-07/Markiewicz.jpg?itok=k8h4LJXD)
Jay Markiewicz
Assistant Professor, Executive Director of Entrepreneurship Programs, VCU School of Business
![Marquart](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Marquart.jpg?itok=gh2FmDwg)
Adam Marquardt
Associate Professor of Marketing, Robins School of Business, University of Richmond
![Moschella](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Moschella.jpg?itok=oaeaSCQP)
Salvatore Moschella
Associate Professor of Business, Piedmont Virginia Community College
![Nerkar](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/nerkar_atul2.jpg?itok=W4wlXKFe)
Atul Nerkar
Professor of Strategy and Entrepreneurship and Allred Distinguished Scholar, UNC Kenan-Flagler Business School
![Poff](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Poff.jpg?itok=X4Z068Cc)
Ron Poff
Associate Professor of Practice and Interim Director, Business Leadership Center, Pamplin College of Business, Virginia Tech
![Reid](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Reid.jpg?itok=aUImahTR)
Jeff Reid
Founding Director of the Georgetown Entrepreneurship Initiative & Professor of the Practice of Entrepreneurship McDonough School of Business, Georgetown University
![Tomé Guerreiro Salgueiro](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-07/Salgueiro.jpg?itok=Ppqo0d5G)
Tomé Guerreiro Salgueiro
Assistant Professor of Entrepreneurship, University of Delaware
![Sheilds](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Sheilds-2.jpg?itok=Z8APt7xd)
Yolanda Shields
Founder and CEO, YES Builds and Adjunct Lecturer, Shenandoah University
![Tucker](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Tucker.jpg?itok=z0RAHbil)
Hannah Tucker
Assistant Professor, Copenhagen Business School
![Wade-Benzoni](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Wade-Benzoni.jpg?itok=4d1E3msm)
Kimberly Wade-Benzoni
Professor of Management & Organizations and Center of Leadership and Ethics Scholar, Fuqua School of Business, Duke University
![Wadhwani](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Wadhwani.jpg?itok=bQUUms6Q)
Dan Wadhwani
Jill Brooks-Garnett Teaching Chair in Entrepreneurship and Professor of Clinical Entrepreneurship, USC Marshall School of Business
![Garret Westlake](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/gw2.jpg?itok=ICcameKX)
Garret Westlake
Associate Vice Provost for Innovation & Executive Director at Virginia Commonwealth University
![Wolfe](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Wolfe.jpg?itok=tOSIyeBF)
James Wolfe
Associate Professor of Management and Entrepreneur in Residence, George Mason University
![Yang](/sites/default/files/styles/simple_profile_image_200px_1_1_/public/2024-06/Yang.jpg?itok=sh8N55dD)